Naturally Boulder is a non-profit resource center for entrepreneurs, located-in Boulder, Colorado, founded in 2005. The organization provides year-around educational programs, networking events, and mentoring for entrepreneurs. It was originally established as an economic development initiative led-by a group of industry veterans, entrepreneurs, the City of Boulder, and the Boulder Economic Council. Today Naturally Boulder has over 1,000 members and more than 100 sponsoring companies, and it grown to become the voice of the natural products industry. As it is, their members are respectfully asked to observe and to adhere to a strict code of ethics that guide the community. In short, this code of ethics revolves around inclusivity, promoting a healthier, more conscious world, embracing collaboration, and ultimately providing a platform for education, dialogue, and generosity. These principles are meant to reflect the company’s collective responsibility to the planet, the natural products industry, and all Naturally Boulder’s members.